Interview with DemandForce at the Dentrix Business of Dentistry Conference
At the Dentrix Business of Dentistry conference, DemandForce had a booth and was promoting their relationship with Dentrix as a G5 Connected partner for dental marketing. Since I’ve been a DemandForce...
View ArticlePatient testimonials – great dental marketing for your practice
Want new patients for your practice? Video patient testimonials are a powerful way to improve your Google ranking and increase conversions on your website. According to Pixability: Video gets results...
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1,111 new patients
As all dental office managers and small business owners know, right now its end of month, end of quarter and end of year. For me, it’s time to measure the results of the year – time to see how all the...
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New Uses for Old Things
I’m a big fan of the magazine Real Simple. My favorite is the ‘New uses for old things’ section where they take something you use every day for one thing – and then come up with a unique way to utilize...
View ArticleIncreasing production for the specialist in your office
Do you have a specialist practicing part time in your office? Most specialists these days are traveling to more than one office in order to increase their productivity by reaching out to new patient...
View ArticleWhat I learned at Chicago Midwinter Part 1
What I learned at Chicago Midwinter A dental office manager’s perspective With an entire showroom floor full of clinical products and equipment, why would a dental office manager attend a dental...
View ArticleWhat I learned at Chicago Midwinter Part 2
What I learned at Chicago Midwinter A dental office manager’s perspective Here are the rest of the ideas I picked up at the show: CareCredit updates – Always nice to meet with these reps who show us...
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Updating our dental practice website
Now I know why it takes so long to get a website updated! We approved the project July 2012 and we’re almost ready to publish now – so, about one year to get a new website. I never thought it would...
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No more Nordstrom vs. Wal-mart
For years, when talking marketing, this was a common question to ask, “Are you targeting Nordstrom clientele or Wal-mart people?” For dentists and physicians, this question is useless. Worse than...
View ArticleImprove oral hygiene for your ortho patients
How are your ortho patients doing at keeping their teeth clean? When it’s time to remove the braces, are you admiring a beautiful smile – or are you looking at red, puffy gums and discolored teeth? One...
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